Wednesday, April 15, 2009

The Outlook for Newspapers

In this new age of technology newspapers are now forced to compete with Television, Radio outlets, podcasts and the blogosphere. Competition is good for business but when comes to newspapers. Newspapers are slowly dying out and slowing down circulation. Such as The San Francisco Chronicle, The Detroit Free Press, The Rocky Mountain News and The Seattle Post-Intelligencer (closed as of February 2009). The Seattle Post-Intelligencer will only be online. This makes The Seattle Times the only news print in Seattle. This forces newspapers to use the Internet as a new medium for their content and for advertisement.
Some newspapers and print mediums are joining forces with Television. For example Newsweek and The Washington Post are joining with MSNBC and http://www.msnbc.com in the hopes that their reporters will have more face time and will attract a new audience. That audience is the young Television and Web-savvy person. That profile fits the average the average college student.
There is a great article by Richard Perez-Pena of The New York Times: In Boston Peril Hits a Nerve. This article is about Bostonians are looking at the possibly of losing The Boston Globe. The Boston Globe is New England’s equal of The New York Times. Mayor Thomas M. Menino said “I have disagreements with The Globe, but what’s good for Boston? To have them not here would be a big hole in or life.” The Globe is Boston’s paper of record. Like the Dallas Morning News, Miami Herald, St. Louis Post-Dispatch, Denver Post, and Los Angeles Times. These papers give people of the world a cities ID and gives their local news channels news of the day. On February 5th Mark Halperin of Time Magazine joined Morning Joe on MSNBC to discuss the future of newspapers http://www.msnbc.msn.com/id/3036789/#29032038
Newspapers are the fabric of not only our news but for our democracy. Democracy is at its best when we have many outlets in which we get great news and wonderful journalist. We all know that the endpoint is how much money and how much is our readership? If The New York Times go under our news media well change in ways that we can’t even fathom. Newspaper should look for great stories that inform and inspire and now just think about their wallets.

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